This eBook is a primer for small business owners introducing what the Sales Best Practices Audit provides. described are the three components which make-up the audit, the five areas that are covered, and the duration of the audit.

But most importantly, The benefits the owners receive from having an audit performed are detailed. Finally, there are important questions, considerations and insights to be gained in lending about what may occur before undertaking any major change in their business: experiences which have been gained from other business owners.