Our Principles

At Choice Awareness Management, we have defined our core beliefs as our basic operating principles: the beliefs for which we stand.

We now call these operating principles simply our principles. Our principles are designed to produce excellence in all things.

Daily, we use our principles/stands to direct us in our thinking, speaking, and actions. They comprise the experiences that occur.

Integrity is a foundational belief which we strive to achieve each and every day…

Integrity is a foundational belief which we strive to achieve each and every day…

Daily Thinking, Speaking, and Actions

Taken in their totality, they comprise the philosophy of our company

  1. We will strive to remain present, aware, contribute, continue to seek understanding and be understood, learn and discover, stay open, and be willing to listen while accepting and sharing the gifts we receive.

  2. We will strive for personal and professional conduct, which demonstrates and results in responsibility, integrity, character, honesty, morality, ethical behavior, accountability, love, happiness, and abundance in our lives. We will continue to promote these virtues in our modeling, beliefs, choices, practices, and actions throughout all our endeavors.

  3. We will strive to make our words and our actions match: if we had caused harm when they did not, we will make things right and correct the injuries done.

  4. We will strive for excellence and select effective choices, decisions, and actions: we will pass along what we have learned so that others may benefit from these different experiences. We will inquire, listen, and contribute to allowing understanding to become a possibility.

  5. We will refine our beliefs, choices, and actions to align with our principles while forwarding our own and others’ living experiences.

  6. We price our services and products to be valuable, unique, and accessible to all people. In many cases, we provide free downloads of foundational materials to benefit everyone who has an interest. We believe that we provide value, benefit, and usable ideas by most people, producing positive and effective results in their lives. 

  7. We expect to affect the self-help model: improve effectiveness so that investments in education are realized. We want to arm people with tools that they can use on their own, not requiring continued involvement with us (e.g., see our No Dependency statement), but reliance upon themselves, their family, intimate friends, colleagues, teams, and the groups they build and sustain to support themselves. We believe in personal responsibility and accountability. We aim to assist people by teaching and promoting these beliefs throughout our products and services.

  8. In our own way, we will seek, honor, acknowledge, and thank our higher-power (God for us): our varied connections (In the physical and spiritual realm) and gratefully accept the gifts of faith, belief, love, and understanding that is granted to us and our fellow aspirants.